Post by account_disabled on Dec 30, 2023 4:23:07 GMT
A and takes a lot of time and money. This goal is almost impossible to achieve and the market is already saturated . But that's not all, because there is even more bad news. Fewer and fewer people are clicking on search results. Don't you believe me? Here is information about a popular search term : pasted image The organic click rate is just %. What does that mean? This number is the estimate of potential clicks on the traditional and organic link in the search results. This assessment takes advertising, verticals and other SERP factors into account.
Only % of users who enter this search term . This is terrible because it means that if you miraculously ranked # and got % of the organic clicks, you would only get , additional visitors to your website. But of course you philippines photo editor wouldn't get % of the organic clicks, so your traffic would be even lower. Even the click rates of long-tail keywords are falling. pasted image Almost no one enters this search term and here too the search results are dominated by large companies. The organic click rate also leaves a lot to be desired. Moz found that, on average, only % of all searches result in a click. The remaining % do not result in a click. This new trend has dire consequences for many SEO experts.
Going on there? If you take a look at the latest Google results, the whole thing quickly makes sense. Here are the search results for “ content marketing ”: pasted image The first four results are ads, followed by Google's answer box. That was not all. If you now scroll down, you will see the following content, before the organic search results: pasted image Google News and social networks. If you now scroll down even further, the first organic search results appear. And further down, advertising will appear again. pasted image And the moral of the story? The search results are hopelessly overcrowded.
Only % of users who enter this search term . This is terrible because it means that if you miraculously ranked # and got % of the organic clicks, you would only get , additional visitors to your website. But of course you philippines photo editor wouldn't get % of the organic clicks, so your traffic would be even lower. Even the click rates of long-tail keywords are falling. pasted image Almost no one enters this search term and here too the search results are dominated by large companies. The organic click rate also leaves a lot to be desired. Moz found that, on average, only % of all searches result in a click. The remaining % do not result in a click. This new trend has dire consequences for many SEO experts.
Going on there? If you take a look at the latest Google results, the whole thing quickly makes sense. Here are the search results for “ content marketing ”: pasted image The first four results are ads, followed by Google's answer box. That was not all. If you now scroll down, you will see the following content, before the organic search results: pasted image Google News and social networks. If you now scroll down even further, the first organic search results appear. And further down, advertising will appear again. pasted image And the moral of the story? The search results are hopelessly overcrowded.